LEGACY FLIGHT MUSEUM REBRAND

“Grounded in the past, propelled into the future”

Rebranding the Legacy Flight Museum was a fantastic opportunity to blend history with modern design. The goal was to create a fresh, clean brand that still honored the museum’s values of tradition, bravery, and innovation. I steered away from the typical red, white, and blue palette, opting for something more unique and creative.

My color inspiration came from an interesting place. I turned to military service ribbons, which recognize personal achievements and honor in the armed forces. These ribbons serve as a visible symbol of dedication and accomplishment, making them the perfect choice for a brand that celebrates both legacy and forward movement. It’s a visual metaphor for tradition in motion.

Design principles at play: color theory, typography, symbolism and narrative design.